HELP - Can't Get Tytera MD380 DMR Radio USB Driver To Work On Windows 10

Just got my Tytera MD380 BUT I'm having problems with programming it.

Specifically GETTING WINDOWS 10 & THE MD380 USB DRIVER & RADIO TO SIMPLY ACKNOWLEDGE ONE ANOTHER

Simply put, I plug the programming cable from the radio to a USB port. Windows acknowledges this connection with it's usual beeping sound but then NOTHING HAPPENS

What doesn't help matters any is there is NO self-extracting executuable to manually install the driver NOR does Windows even bother searching for it (And ADD/REMOVE HARDWARE within control panel is o help either (I know having just tried it))

As it is now, I CANNOT EVEN BEGIN to do anything but charge the radio (Probably needs that anyway) as I can't even complete the process of entering THE MOST BASIC INFORMATION about the radio (Like the serial number - WHERE IS THAT ??), MUCH LESS do anything else with it